You can, too.
“Well that must be nice for YOU. We could never. We actually have to work.” The words stung, but I understood the real meaning behind them. Ten years ago, I was clawing my way out of grief, financial turmoil, and emotional darkness. Now, I've built a life of flexibility, purpose, and freedom – including the choice to homeschool our kindergartener. The difference? I dared to ask: 'Why NOT me?' And that's what I want you to know deep in your bones: You can choose differently, too...
      
      The Value of Online Courses over Books: Why Someone Would Buy Your Course (even if the book is cheaper)
Ever wonder why people would choose your $3,600 online course over a $20 book covering the same content? Here's the truth: They're not buying information – they're buying transformation. Just like personal trainers remain in high demand despite free fitness information everywhere, your course offers something a book never can: accountability, community, and structured implementation. Discover why your unique perspective, process, and ability to facilitate change makes your course invaluable...
      
      Less is more when it comes to curriculum
Standing in my high school Algebra class, more confused after getting help than before, I learned a lesson that would shape my approach to course creation forever: Less is more. While we often feel pressured to justify our course prices by adding more content, the truth is that overwhelming our students rarely leads to better results. Discover how to create laser-focused curriculum that delivers powerful transformations – without the information overload that leaves students spinning...
      
      How to Overcome Summer Sales Slumps: Mastering Messaging for Continuous Growth
Ever noticed how once you hear about the 'summer sales slump,' you start seeing evidence of it everywhere? That's not coincidence – it's the Baader-Meinhof phenomenon at work. While many business owners accept seasonal slowdowns as inevitable, our clients are breaking sales records and launching $30,000+ programs... in the middle of summer. The difference? They've mastered the single most important skill in business: messaging. Discover how to break free from the summer slump mindset...
      
      How to Create Transformative Learning Experiences
'I'm about to ruin movie-going for you forever,' my screenwriting professor warned. 'Once you understand how films are crafted, you'll never be a passive viewer again.' Years later, this lesson perfectly captures the art of creating transformative learning experiences. Just as great films don't happen by accident, powerful online courses require intentional choices that go far beyond recorded lectures. Discover how to craft learning experiences that don't just teach, but transform...
      
      Overcoming Imposter Syndrome: Essential Strategies for Course Creators and Facilitators
Despite your years of experience and proven success, do you still feel like a fraud when launching your online course? You're not alone. Imposter syndrome affects even the most accomplished course creators – but here's the truth: your unique perspective and approach are exactly what make your teaching valuable. Discover how to transform self-doubt into authentic confidence, and learn why your voice matters more than you think in creating transformative learning experiences...
      
      Balancing Speed and Integrity: Effective Offer Creation Strategies
'Money loves speed,' they say. But what about integrity? What about genuine transformation? While quick action is crucial in business, your enrollment numbers represent real people investing their trust, time, and money in your guidance. Discover how to navigate this delicate balance – creating offers that respond quickly to market needs while ensuring deep, lasting impact. Learn why the most successful course creators focus on both rapid implementation AND thoughtful delivery...
      
      We Learned This on Sesame Street.
Remember that Sesame Street lesson about sharing being caring? Turns out it's still true – especially when it comes to game-changing content that inspires and transforms. We're nerding out over these powerful TED Talks that every entrepreneur needs in their playlist. From embracing childlike innovation to turning rejection into your superpower, these presentations are changing how we think about business success. Ready to be inspired? Here are four talks that could transform your entrepreneurial journey...
      
      Holding Up a Mirror
As entrepreneurs, we're often biased toward action – always rushing to the next big thing. But here's what two decades of education have taught us: the most successful business owners master the art of reflection first. It's not about copying someone else's path or following a rigid formula. Instead, it's about holding up a mirror to your unique journey, understanding what truly works for YOU, and building a future that aligns with your authentic experience...